ACBSP
candid refreshed the brand message that emphasizes the hidden benefits of ACBSP Accreditation − curriculum development, student involvement and achievement using the theme, “Igniting A Standard of Excellence.” The creative platform evolved the existing brand identity and included a redefined message while introducing new graphic elements in the creative platform. The creative platform is now scalable and establishes the baseline look-and-feel of the marketing collateral and the membership package.
art direction branding copywriting design marketing materials signage
